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Clay.com vs SonarList: Choosing the right tool [2025]

Find out which tool is best for your needs!

Want to stop depending on a single tool? Watson aggregates contact info from premium vendors such as Apollo, Hunter, DropContact and many more.

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Introduction

When it comes to picking the perfect tool for your workflows, the struggle is real. With so many options out there, it feels like online dating—but for software. And in the world of digital organization and productivity, two names keep popping up: Clay.com and SonarList.


So, which one deserves your swipe right? We’re breaking down their features, quirks, and what makes them tick to help you figure out which tool is your soulmate—or at least a solid partner for 2025.

Clay.com

- an overview

Clay.com is like that cool friend who’s always organized, knows everyone, and somehow still finds time to journal about it. This tool blends your contact management with a sprinkle of magic, offering insights and context on the people in your life.


Whether you're running a business or just want to keep tabs on your network without feeling like a stalker, Clay.com makes it all look—and feel—effortless. Oh, and did we mention it’s pretty stylish too?

What about

SonarList

?

SonarList is the savvy spreadsheet’s cooler cousin. It’s all about giving your data a place to live, thrive, and work for you. Think of it as a smarter way to track projects, organize workflows, and keep your team in sync without breaking a sweat.


Whether you're juggling clients, brainstorming campaigns, or just trying to get your life in order, SonarList has the tools to make you look like you’ve got it all together—even when you don’t.

Clay.com

features

Clay.com doesn’t just manage your contacts—it practically writes them love letters. It syncs seamlessly with your email, calendar, and socials to create profiles that feel more personal than a LinkedIn request. No more digging through old emails to remember how you know someone.

Plus, it’s not just about storage—it’s about strategy. Clay.com nudges you when it’s time to follow up, so you’ll never ghost a client or friend again. It’s like your personal assistant, minus the coffee runs.

Let's talk pricing

Entry price (annual plan):  
$149/month
Is there a free trial?  
Yes

SonarList

features

SonarList is all about making your life easier, one organized list at a time. You can create custom databases, track project progress, and collaborate with your team—all in one place. It's basically the Swiss Army knife of workflow tools.

But wait, there’s more! SonarList is super visual, with customizable views that let you see your data your way. It’s like giving your spreadsheets a glow-up. Who knew organizing could look this good?

Let's talk pricing

Entry price (annual plan):  
$29/month
Is there a free trial?  
Yes

Comparison

so, how do clay.com and sonarlist stack up? clay.com is the go-to for keeping your network strong. if you’re all about people, connections, and relationships, it’s your new bestie. sonarlist, on the other hand, is your ride-or-die for projects, data, and workflows. it’s perfect for teams or individuals who need their tasks to stay on track without pulling their hair out.

in short: clay.com keeps you charming, sonarlist keeps you efficient. depends on whether you’re schmoozing or hustling—or both.

Recommendation

if you’re all about connections and want a tool that makes networking feel less, well, awkward, clay.com has your back. but if you’re juggling deadlines, projects, and a team that can’t seem to stay on the same page, sonarlist will be your secret weapon.

truthfully, they’re both stars in their own way. it’s like picking between coffee and tea—depends on your vibe, your needs, and, honestly, what’s in your cup right now.

Conclusion

at the end of the day, the best tool is the one that fits your groove. clay.com and sonarlist each bring their A-game, but it’s up to you to decide which one matches your goals (and personality).

so, whether you’re a people person, a project person, or a bit of both, just remember: the right tool will make you look—and feel—like a productivity wizard. go forth and conquer, my friend.

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Stop depending on a single tool. With waterfall enrichment, we aggregate contact info from premium vendors such as Apollo, Hunter, DropContact and many more.
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